My case rests on timing and dose. Adult loneliness has moved little in twenty years. The rise is concentrated in teens and young adults, and it starts around 2012, when smartphones reached half the population. PISA shows the same jump in 36 of 37 countries, which rules out local causes like US housing or work. The mechanism is displacement. The phone absorbs the hours once spent in unstructured face-to-face time, and returns thin contact that dulls the urge to seek company. Best fix: phone-free schools and social spaces, and later smartphones for kids.